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DETAILS

Venue: Convene, 101 Park Ave, New York

Date: Tuesday, May 20th, 2025

Time: 8:00 AM ET - 1:30 PM ET

CPE Credit: Up to 5 hour total credit

Learn from SaaS Leaders While Interacting With Industry Peers

A half-day executive summit with roundtable breakouts that provide you with the latest trends, best practices and peer connections to optimize SaaS performance, facilitated by top industry leaders.

Meet the Industry Leaders

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Jacco van der Kooij

Winning by Design 

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Todd Gardner

SaaSonomics

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Ben Murray

The SaaS CFO

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Craig Rosenberg

Scale Venture Partners

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Ray Rike

Benchmarkit

Our Sponsors

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SMP24 Sponsor Maxio.png
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The Challenge of Metrics-Driven Leadership

In today’s SaaS landscape, decision-makers face a maze of complex metrics. These challenges demand more than just data—they require actionable insights and peer-tested strategies.

SaaS Metrics Executive Summit is designed for executives responsible for the financial performance of their B2B SaaS companies—including CFOs, GTM executives, and CEOs—who collaborate on the metrics and processes that drive financial success.

The Executive Summit Agenda

8:00 AM - 8:30 AM

Breakfast

Start your day with a dynamic networking breakfast. Connect with fellow SaaS executives in a relaxed setting while enjoying a continental breakfast designed to fuel your focus for the day. Sponsors will be on hand to share brief insights and set the stage for the sessions ahead, making this the perfect opportunity to meet peers and start meaningful conversations.

What to Expect

8:30 AM - 9:20 AM

Keynote Session by Jacco van der Kooij

Dive into the latest trends and innovations in SaaS metrics with a 45-minute keynote from Jacco van der Kooij. Expect actionable insights and thought-provoking perspectives on how data-driven decision-making is shaping the future for SaaS leaders and investors alike. This session sets the tone for the day, equipping you with inspiration and new frameworks to explore in the roundtables ahead.

Existing Customers - The Most Important Component of the SaaS Growth Engine

9:30 AM - 10:45 AM

Workshop Break-Outs

Each roundtable begins with a 30–45 minute expert-led presentation, followed by a peer-driven “Ask Me Anything” session for hands-on learning.

Every roundtable session will follow Chatham House Rules to allow every roundtable attendee to share their specific experiences and/or challenges to leverage the wisdom of the crowd of industry peers who have faced and overcome many of the challenges that will be represented across the attendees.

What to Expect

Choose from four different roundtables:

Roundtable #1: Defining and Reporting ARR in a Variable Pricing Environment: Engage with a deep dive into critical SaaS metrics like ARR in variable pricing models. Gain strategies and insights that you can immediately apply. Roundtable Moderator: Ben Murray.

Roundtable #2: Leveraging AI In GTM– The ROI: Explore best practices for GTM measurements, metrics and signals that drive enhanced revenue growth efficiency while aligning the GTM and Finance functions on the performance metrics investors and operators both love. Roundtable Moderator: Craig Rosenberg.

Roundtable #3: Planning, Budgeting and Forecasting in a Usage-Based Pricing World: Explore the latest trends. challenges and best practices for budgeting and forecasting in a variable pricing environment - from both a vendor's and buyer's perspective. Roundtable Moderator: Todd Gardner.

Roundtable #4: Optimizing Your Biggest Investment - Go-To-Market: A comprehensive framework for evaluating GTM efficiency and a proven set of initiatives for improving GTM performance.  This roundtable will be grounded in the key signals and metrics for understanding and improving GTM performance at a deeper level resulting in accelerate revenue growth efficiency and performance.

10:45 PM - 11:15 AM

Networking:

Continue the conversation in a brief networking break. This is your chance to create new relationships, learn from presenting sponsors, and grab a drink and snack.

What to Expect

11:15 AM - 12:30 PM

Workshop Break-Outs (Round 2)

Every attendee will have the opportunity to attend one of the workshops they were not able to attend in the first round.   The same dynamic roundtable leaders and content that was shared in the first roundtable break-outs will be repeated, while building upon the new ideas and best practices shared during the first roundtable sessions

What to Expect

Choose from four different roundtables:

Roundtable #1: Defining and Reporting ARR in a Variable Pricing Environment: Engage with a deep dive into critical SaaS metrics like ARR in variable pricing models. Gain strategies and insights that you can immediately apply. Roundtable Moderator: Ben Murray.

Roundtable #2: Leveraging AI In GTM– The ROI: Explore best practices for GTM measurements, metrics and signals that drive enhanced revenue growth efficiency while aligning the GTM and Finance functions on the performance metrics that both GTM executives and investors will love. Roundtable Moderator: Jeremey Donovan.

Roundtable #3: Planning, Budgeting and Forecasting in a Usage-Based Pricing World: Explore the latest trends. challenges and best practices for budgeting and forecasting in a variable pricing environment - from both a vendor's and buyer's perspective. Roundtable Moderator: zTodd Gardner.

Roundtable #4: Optimizing Your Biggest Investment - Go-To-Market: A comprehensive framework for evaluating GTM efficiency and a proven set of initiatives for improving GTM performance.  This roundtable will be grounded in the key signals and metrics for understanding and improving GTM performance at a deeper level resulting in accelerate revenue growth efficiency and performance.

12:30 PM - 1:30 PM

Lunch – Birds of a Feather:

Continue the conversation over a thematic lunch designed to foster connections around shared interests. Whether grouped by company size, industry challenges, or specific topics, you’ll engage in meaningful discussions that extend the value of the morning sessions. This is your chance to deepen relationships, exchange insights, and walk away with actionable ideas from like-minded SaaS leaders

What to Expect

The Executive Summit Tickets

🎟️ Early Bird Ticket for B2B SaaS Leaders

US $95

For a limited time. Ends August 15th.

This is your all-access pass to the SaaS Metrics Executive Summit – San Francisco, happening September 16th, 2025, at Convene on 100 Stockton. Connect with CFOs building capital-efficient growth, CEOs aligning product and performance, and GTM leaders driving revenue with precision—all in one room.

🎟️ General Admission Ticket for B2B SaaS Leaders

US $195

Seats Limited to the First 200 Registrants

This is your all-access pass to the SaaS Metrics Executive Summit – San Francisco, taking place September 16th, 2025, at Convene on 100 Stockton. Join a curated room of CFOs focused on SaaS efficiency, CEOs scaling with strategy, and GTM executives driving performance through data.



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