Bookings, TCV, ACV, Billings and Revenue
with the Metrics Brothers
Dave "CAC" Kellogg and Ray "Growth" Rike discuss all things Bookings, Total Contract Value, Annual Contract Value, Billings and revenue including:
Bookings vs Total Contract Value vs Annual Contract Value
Billings - more than an invoice?
Revenue - CARR, ARR and GAAP
B2B SaaS companies regularly use the above terms, but unfortunately not always consistently defined, calculated and/or utilized.