Is ARR Dead?
with the Metrics Brothers
The definition of Annual Recurring Revenue (ARR) has never been standardized - but in an era of variable pricing models such as Usage-Based Pricing, the innovative approaches to calculating and reporting ARR continue to evolve. During this episode, Dave "CAC" Kellogg and Ray "Growth" Rike cover the topic guided by a few recently industry influencer posts - coupled with their own experiences including:
Ben Murray, The SaaS CFO - Please Don't Tell me ARR is Dead
CJ Gustafson - How Public Companies Report ARR
Notable, Glenn Solomon and Laura Hamilton. - Is ARR Dead or Just Evolving?
Ben Murray, The SaaS CFO - Defining and Reporting ARR in a Variable Pricing Environment
Dave Kellogg - SaaS Metrics Palooza '24 - The Impact of AI on SaaS Metrics (especially ARR)
If you are interested in the topic of how companies using a variable pricing model are calculating and reporting ARR - this is a must listen episode and provides links to some of the most recent thinking on the topic!